Q1 TASK 1 : Name three lighting sources and their functions. KEY LIGHT: This is the main light used on your subject. This is the most important light in the studio setup. The key lights purpose is to highlight the form and dimensions of your subject. FILL LIGHT: Is a supplementary light. The purpose of this light is to fill in the shadows that are created by the key light. Fill light reduces the depth of shadows and softens the appearance of the subject. SEPARATOIN LIGHT: Is used to emphasize the subject as an entity separate from the background in an … Continue reading LA – STUDIO LIGHTING

L A – Put Thought Into Your Design

TASK: This weeks assignment was to design a 5 page website or blog to promote your hometown or any other place you like to share. The design should be presented along with a strategy that explains the decisions you’ve made during the design process. Visit Tromsø: I have chosen to promote Tromsø. This is a place I’ve always wanted to visit, so therefore it was extra fun to research and create a website about this city. Since Tromsø has spectacular scenery I have chosen to keep it in focus. If the assignment was to create more than 5 pages I … Continue reading L A – Put Thought Into Your Design

L A – Design Different Looks

TASK: Copy the exact content from a homepage of a website of your choice. Now redesign this homepage in three different ways. Each design should evoke a different emotional response from viewers. You can choose what you would like these emotional responses to be. In this assignment I have chosen to use my own wordpress blog. I’m not happy with the look or the features of the site. So here I have redesigned the front page of the blog in 3 different examples. This is how the blog looks like now. Here I have tried to get a simple and … Continue reading L A – Design Different Looks

LA – Create a Wireframe

TASK: In this assignment we will use the 10 questions we posed in the previous LA and answer them. And based on the answers create a wireframe for the website. we can choose if we want it to be a lo-tech or hi-tech architecture. CLIENT: Sushi restaurant A family has decided to open a new sushi restaurant downtown. And want to get help setting up a website. BREFING FORM: Can you describe you company in a few sentence? What is your company`s main goal? What kind of visitors are you expecting on your webpage?  Who are your competitors and how … Continue reading LA – Create a Wireframe

LA- Get the basics right

PART ONE: Explain the following terms in your own words:  THE INTERNET: Is a worldwide network of computers that are digitally connected to each other. HTML: Is the language used to create webpages. (Hypertext markup language) BROWSER: Is a software application that lets you visit webpages on the internet. SEARCH ENGINE: is software that searches a database of information according to the user’s query. Please research and add another 10 questions to the briefing process. The 10 questions from the briefing process: 1. What kind of visitors are you expecting on your website?2. Who are your competitors and how do you … Continue reading LA- Get the basics right

L A – Print Preparation

TASK: Question 1  Practical assignment (observation and analysis)      (3 hours) Design your own printing checklist form. Question 2 Research, written and practical assignment (problem solving) (1,5 days) Design a simple dummy for at least 10- at most 20-page magazine style brochure combining dynamic typography and photography. You can use placeholder text for body copy. For your magazine, use a spot varnish for the cover and design it using two spot colours. Make use of your checklist that you designed and prepare the file for print.Decide what paper weight and type you will use.  Decide what type of binding you will use, for … Continue reading L A – Print Preparation

LA – Design of Layout in InDesign

Task: sing InDesign, design a 4-page brochure for a fictitious travel agent. The size of the brochure should be A5 (when it is folded). Design the brochure in full colour. Use fake body copy, but create sensible headings. Use titles, headings and images of your choice. Be sure to pay attention to: Choice of type Choice of imagery Use of layout and grid to communicate the content. Continue reading LA – Design of Layout in InDesign

LA – Pace and Contrast

TASK: Compare the design (in terms of pace and contrast) of an online magazine, blog or website to that of a printed magazine, book or journal. What differences can you see between the kinds of design strategies used in the two formats?Write down your findings and upload it to WordPress.  VG In this task I have chosen to compare the front page of a VG newspaper and the online edition. The first thing I think about is that both uses big pictures and extended font in the headers. The paper version uses more colors on its front page than the … Continue reading LA – Pace and Contrast

LA – Basic Principles of Layout

TASK: Take a magazine, newspaper or book that includes images and text. Lay tracing paper over the top of three spreads (both left-hand and right-hand pages). Using a pencil and ruler, carefully trace the grid underlying the page layouts. Remember to remove specific text elements or images, and to only draw the grid lines. Note column widths and margin sizes at the top, bottom, and to the left and right of the main body of text. Is your document based on a two-column, three-column, or another type of grid? Which elements stay the same on each page, and which change? … Continue reading LA – Basic Principles of Layout